It Started with a team. It’s becoming something bigger.

Starting a basketball team wasn’t the plan. After the city league and all-stars were over, Founder and Program Director Steve Cramer was looking for a travel team based in the Myrtle Beach area for his daughter to continue playing. There were opportunities to play for boys teams, programs that were a city or two over, and potential tryouts for teams that were multiple grade levels ahead, but no local program serving younger girls.

So he started a basketball team. Bringing with him decades of experience playing, training, and coaching basketball at the highest levels, Steve gathered a group of girls from the recently finished city league and created Rising Tide Basketball.

What began as a single team in the spring of 2025 quickly became something much bigger. By summer, Rising Tide had received approval as a recognized 501(c)(3) nonprofit organization, establishing the foundation for a program built around more than basketball.

In 2026, Rising Tide took its first major step forward, expanding to teams in 5th, 6th, and 7th grades and entering its first full competitive travel season with three teams. The girls competed, grew together, and put the Rising Tide culture into action.

Throughout the year, Rising Tide created opportunities for girls to develop their skills, build confidence, learn to compete, and become better teammates and leaders. Our coaches emphasized effort, encouragement, unselfishness, discipline, and playing for something bigger than yourself. The goal was never simply to build better basketball players. It was to help build better people through basketball.

And the program continues to grow.

As we look toward 2027, Rising Tide is building on the foundation of our first multi-team competitive season. We are exploring opportunities to offer spring travel basketball for girls in grades 4–8, while continuing to provide year round developmental pathways for girls at different ages, experience levels, and stages of their basketball journey.

Our vision extends beyond a spring season. We want to provide girls throughout the Myrtle Beach, SC and Grand Strand area with meaningful opportunities to train, compete, develop, serve, connect, and grow together throughout the year, including skills training, developmental programs, clinics, open gyms, team-building experiences, and community service opportunities.

We believe the right basketball program can do more than teach a girl how to shoot, dribble, or defend. It can teach her how to work hard when things are difficult, encourage others, lead when leadership is needed, serve others, handle adversity, believe in herself, and understand that she is capable of more than she thinks.

The Tide is Rising. Rise with Us.